Sunday, May 15, 2011

In the Zone

$ERTS - Electronic Arts, Inc.

Electronic Arts Inc. develops, markets, publishes, and distributes video game software and content. The company's games include a range of categories, including action-adventure, casual, sports, family, fantasy, racing, music, massively-multiplayer online role-playing, simulation, and strategy.

Its portfolio of properties includes various brands, such as Need for Speed, The Sims, Spore, Dead Space, Mass Effect, and Battlefield; and EA SPORTS Active, Dragon Age, Origins, and Dante’s Inferno.

The company’s portfolio of games based on licensed intellectual property includes sports-based titles, such as Madden NFL Football, FIFA Soccer, and Tiger Woods PGA Tour, as well as titles based on brands, such as Harry Potter and Hasbro.

It also co-develops, co-publishes, and/or distributes video games that are developed and published by other companies, including the MTV Games/Harmonix series Rock Band and the Crytek series Crysis.

The company's games are played on various platforms, including video game consoles, personal computers, handheld game players, and mobile devices. It offers its products for videogame consoles, PCs, and handhelds on physical media, such as disks and cartridges that are sold at retailers; and game content and services online.

The company provides its products through mass market retailers, electronics specialty stores, game software specialty stores, and online stores.

It has operations in North America, Europe, Australia, Asia, and Latin America. Electronic Arts Inc. was founded in 1982 and is headquartered in Redwood City, California.

Please keep (ERTS) Electronic Arts on your watch list on your watch list for a price move above $24.15 - $24.20 on heavier than average upside volume of 28.32 million or more. Please note this stock is not a buy recommendation please do your own due diligence or get help from a professional before trading.

By: Marlin Rolle

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